It is simply BETTER than the old-style methods used today.

FASTER -
Faster and stronger than embed plates or wood void boxes.
Less than five minutes to assemble.
Less than five minutes to attach to the form work.
Minimal removal after concrete pour.
No wood / styrofoam to be removed.
No on-site welding.
Metal edges protect concrete during beam placement.

SAFER -
No welding on a ladder of scafffold.
No smashed fingers from setting shims under the beam.

STRONGER -
Better weight distribution from beam to concrete.
Less shear plane problems.

SAVINGS -
Less Crane time
No On-site welding
No welding inspections
Less than one minute to remove reinforcement shelves